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Digital Marketing 101 with Mat Rogers. Sign up

Digital Marketing 101

April 25, 20243 min read

“Social media is not an INTENT based platform. Its an INTEREST based platform.” - Mat Rogers from Lizard Marketing

Introduction:

In "Digital Marketing 101" with Mat Rogers, explore key digital marketing essentials, from social media tactics to ROI insights, video strategies, SEO basics, SMS marketing, and effective paid advertising. Elevate your digital marketing expertise and maximize your online impact with Mat's expert guidance.

Digital Marketing 101 with Mat Roger from Lizard Marketing. Sign up

With that said, here are 6 areas of digital marketing that you need to be considering in your business!👊

1. Social Media Marketing

 Join Mat on an illuminating exploration of social media marketing intricacies. Throughout this series, you'll uncover the essential elements of formulating a strong social media strategy and identifying the best platforms for your business. Mat goes beyond conventional strategies, offering insights into harnessing social media's potential even in door-to-door ventures. Discover the craft of platform research to pinpoint your audience's whereabouts, enabling tailored approaches. With Mat's expert guidance, learn to engage with your audience adeptly, ensuring your message captivates and yields tangible business outcomes.

2. Return on Investment for Marketing

Maximizing ROI in digital marketing is paramount for any pest control business, serving as a metric to gauge the profitability and value derived from online marketing efforts, encompassing website optimization, social media engagement, advertising, SEO strategies, and more. With the ever-evolving landscape of digital platforms, a pest control company can enhance its ROI by implementing a diverse array of tools and tactics aimed at attracting, converting, and retaining customers in need of pest removal services.

From refining website functionalities to crafting compelling social media campaigns, every aspect of digital marketing plays a crucial role in optimizing ROI and driving sustainable business growth.

3. Video Marketing

Join Mat as he delves into the world of video marketing, unraveling its significance, effectiveness, and practicality for pest control businesses. In this enlightening session, Mat shares insights on why video marketing is a potent tool, particularly for pest control services, and provides valuable guidance on creating captivating videos that effectively showcase your expertise and services. Don't miss out on this opportunity to enhance your pest control company's online presence and reputation through the power of video marketing.

4. Search Engine Optimization 101

Discover the dynamic duo of SEO and PPC, essential tools for business growth, with Mat in this insightful video. Mat breaks down the fundamental components of both SEO and PPC, empowering you to elevate your website's visibility in search engine results pages (SERPs) and attract a higher volume of traffic. Don't miss out on this opportunity to enhance your online presence and drive business success through strategic SEO and PPC strategies.

5. SMS Marketing

Join Mat in this video as he delves into the essential elements of SMS marketing, a potent tool for connecting with customers and boosting sales. Discover the ins and outs of SMS marketing, including its definition, functionality, and the multitude of benefits it offers. Mat will guide you through crafting an impactful SMS marketing campaign and selecting the ideal platform to suit your business needs.

Plus, glean invaluable insights from his personal expertise to leverage SMS marketing effectively for business growth. Don't miss out on this opportunity to harness the power of SMS marketing and propel your business to new heights.

6. Paid Advertising

Step into the world of Paid Advertising with Mat as your guide! Throughout this series, Mat will walk you through the essential aspects of crafting compelling paid ads, focusing on platforms like Google. You'll delve into crucial topics such as setting up Google Ads accounts, designing impactful ad campaigns, and mastering the art of tracking and analyzing campaign performance.

By the end of this series, you'll be equipped with the knowledge and skills needed to leverage paid advertising effectively and drive tangible results for your business.

Other resources to help you get started with Digital Marketing


digital marketingbug bux plusbug bux+courses
Back to Blog

Bug Bux Podcast

Digital Marketing 101 with Mat Rogers. Sign up

Digital Marketing 101

April 25, 20243 min read

“Social media is not an INTENT based platform. Its an INTEREST based platform.” - Mat Rogers from Lizard Marketing

Introduction:

In "Digital Marketing 101" with Mat Rogers, explore key digital marketing essentials, from social media tactics to ROI insights, video strategies, SEO basics, SMS marketing, and effective paid advertising. Elevate your digital marketing expertise and maximize your online impact with Mat's expert guidance.

Digital Marketing 101 with Mat Roger from Lizard Marketing. Sign up

With that said, here are 6 areas of digital marketing that you need to be considering in your business!👊

1. Social Media Marketing

 Join Mat on an illuminating exploration of social media marketing intricacies. Throughout this series, you'll uncover the essential elements of formulating a strong social media strategy and identifying the best platforms for your business. Mat goes beyond conventional strategies, offering insights into harnessing social media's potential even in door-to-door ventures. Discover the craft of platform research to pinpoint your audience's whereabouts, enabling tailored approaches. With Mat's expert guidance, learn to engage with your audience adeptly, ensuring your message captivates and yields tangible business outcomes.

2. Return on Investment for Marketing

Maximizing ROI in digital marketing is paramount for any pest control business, serving as a metric to gauge the profitability and value derived from online marketing efforts, encompassing website optimization, social media engagement, advertising, SEO strategies, and more. With the ever-evolving landscape of digital platforms, a pest control company can enhance its ROI by implementing a diverse array of tools and tactics aimed at attracting, converting, and retaining customers in need of pest removal services.

From refining website functionalities to crafting compelling social media campaigns, every aspect of digital marketing plays a crucial role in optimizing ROI and driving sustainable business growth.

3. Video Marketing

Join Mat as he delves into the world of video marketing, unraveling its significance, effectiveness, and practicality for pest control businesses. In this enlightening session, Mat shares insights on why video marketing is a potent tool, particularly for pest control services, and provides valuable guidance on creating captivating videos that effectively showcase your expertise and services. Don't miss out on this opportunity to enhance your pest control company's online presence and reputation through the power of video marketing.

4. Search Engine Optimization 101

Discover the dynamic duo of SEO and PPC, essential tools for business growth, with Mat in this insightful video. Mat breaks down the fundamental components of both SEO and PPC, empowering you to elevate your website's visibility in search engine results pages (SERPs) and attract a higher volume of traffic. Don't miss out on this opportunity to enhance your online presence and drive business success through strategic SEO and PPC strategies.

5. SMS Marketing

Join Mat in this video as he delves into the essential elements of SMS marketing, a potent tool for connecting with customers and boosting sales. Discover the ins and outs of SMS marketing, including its definition, functionality, and the multitude of benefits it offers. Mat will guide you through crafting an impactful SMS marketing campaign and selecting the ideal platform to suit your business needs.

Plus, glean invaluable insights from his personal expertise to leverage SMS marketing effectively for business growth. Don't miss out on this opportunity to harness the power of SMS marketing and propel your business to new heights.

6. Paid Advertising

Step into the world of Paid Advertising with Mat as your guide! Throughout this series, Mat will walk you through the essential aspects of crafting compelling paid ads, focusing on platforms like Google. You'll delve into crucial topics such as setting up Google Ads accounts, designing impactful ad campaigns, and mastering the art of tracking and analyzing campaign performance.

By the end of this series, you'll be equipped with the knowledge and skills needed to leverage paid advertising effectively and drive tangible results for your business.

Other resources to help you get started with Digital Marketing


digital marketingbug bux plusbug bux+courses
Back to Blog